services

Marketing services

Digital MArketing Report

Comprehensive Digital Marketing Report for Brands/Businesses

Whether your brand is in need of a refresh or just starting out, my custom 30-50 page report will equip your business with everything necessary to achieve marketing success. You've worked hard to build your brand—let’s make sure it gets the visibility and results you deserve!

What’s Included:

  • Competitor Analysis: I’ll conduct an in-depth analysis of your top competitors, exploring their advertising strategies, signing up for their newsletters, and auditing their websites from an advertising standpoint. This will help us gauge market trends, uncover best practices, and shape strategies for audience targeting. We’ll also analyze how competitors communicate with their customers to better understand industry language and messaging standards.

  • Social Media Audit: I’ll provide a comprehensive review of your brand’s social media presence, offering improvement suggestions, creative campaign ideas, influencer research, and up-to-date tactics to grow and maintain an engaged following across all platforms.

  • Website Audit: Your website will undergo a detailed evaluation focused on marketing performance, with actionable recommendations for optimizing conversion funnels. I’ll also assess your website's SEO and provide competitive insights on how to enhance your overall online presence.

  • Branding & SEO Strategy: Your brand’s identity plays a critical role in leaving a lasting impression. I’ll help define your mission, build trust, develop consistent messaging, and craft advertising language to position your brand as a leader in your industry. This strategy will also strengthen your SEO, ensuring a cohesive and enhanced online presence across all platforms.

  • Custom Facebook/Instagram Advertising Strategy: I’ll create a full step-by-step marketing plan, including copy and creative recommendations, audience targeting, and a custom 3-5 phase funnel strategy designed to boost brand awareness, capture new emails, and drive conversions. Here's what you can expect:

  • I’ll optimize your ad account, ensuring proper pixel installation and event tracking, and guide you through analyzing key metrics.

  • Audience research and testing to discover new target segments and identify winning creative content and messaging.

  • A tailored 3-5 phase advertising funnel to generate leads, increase awareness, and drive conversions, including testing variables and audiences to determine optimal scaling. I’ll implement manual bidding strategies to reduce costs and use lookalike audiences to maximize growth.

    This report provides a solid foundation to drive your brand forward, backed by research, tested strategies, and actionable insights for measurable growth.

Facebook - INstagram

  • Custom Advertising Funnel: I will create a tailored 3-5 phase Facebook/Instagram advertising funnel to increase brand awareness, capture new emails, and drive more conversions.

  • Ad Account Optimization: I'll optimize your current ad account for success by analyzing key metrics, ensuring the pixel is correctly installed and tracking, and setting up additional tracking events to uncover new strategies. I’ll also enhance and optimize your existing ad structure.

  • Competitor Analysis: I’ll conduct a comprehensive competitor analysis to provide insights on industry standards, marketing, branding, and messaging that will benefit your strategy.

  • Audience Research & Testing: I’ll explore new audience segments, testing to identify the most effective creatives and messaging that resonate with potential customers.

  • Ad Creation: I’ll develop custom ad creatives and copy, with your brand’s approval, before launching them.

  • Campaign Management & Scaling: I’ll monitor the best time to scale, implement manual bidding to lower conversion costs, and utilize lookalike audiences for growth.

  • Bi-Weekly Reporting: You'll receive detailed bi-weekly reports outlining the previous weeks' performance and a plan for the upcoming weeks.

Email Marketing & Management

  • I’ll collaborate with your team to develop an email campaign strategy focused on inventory, holidays, promotions, and creative ideas.

  • I’ll create 1-2 email campaigns per week, tailored to the agreed-upon strategy.

  • I’ll design creative methods to capture more emails, building and segmenting your email lists.

  • I’ll optimize your current email flows, such as abandoned cart and welcome series, while building any additional ones needed.

  • I’ll conduct A/B testing on flows to ensure the best possible results.

  • I’ll monitor competitors and provide a detailed competitor analysis report to ensure we stay aligned with industry standards.

  • I’ll maintain regular communication with a Klaviyo representative to maximize your brand’s email marketing potential.

  • Monthly Reporting: You’ll receive comprehensive monthly reports detailing our efforts, results, and plans for the upcoming month.

Tik Tok Advertising

I will develop a TikTok advertising strategy tailored to your brand’s unique guidelines, incorporating both Influencer Spark ads and organic brand content. I’ll identify, test, and optimize profitable audience segments, scaling your campaigns to achieve a strong return on ad spend (ROAS).

Complimentary Consultation

Curious about how we can help your business thrive?

Schedule a free initial consultation with me, and I'll gladly offer insights and guidance to set you on the path to success! 🙂

Ready to Start?